Chief marketing officer
Anne Gherini joined Sierra Ventures as their Chief Marketing Officer. She is focused on building the Sierra brand, powering new avenues of deal flow, and supporting the Sierra Ventures portfolio.
Prior to Sierra, Anne was the CMO of an early-stage venture capital firm, Shasta Ventures. Before moving to venture capital, Anne led marketing and partnerships for several venture-backed startups. Most recently Anne was the VP of Marketing at relationship intelligence CRM, Affinity, where she helped grow the revenue from their first sales to their Series C.
At the beginning of her career, Anne also spent several years in the entertainment industry managing partnerships at Paramount Pictures and Sony Playstation.
She has been a regular contributor to Inc. Magazine for the past 7 years where she writes about leadership and the modern startup playbook. Anne graduated from the University of California, San Diego. Outside of work, she is an avid distance runner clocking in over 2500 miles a year and a recent skiing convert after decades of sitting down to strap into her snowboard.