This additional funding increases Phenom People’s amount to $7.6 million. This latest investment was contributed by Sigma Prime, a Boston-based venture capital firm, led the round with the $2.7 million. Phenom People is already backed by Sierra Ventures and Kenexa founder Rudy Karsan, one of Philadelphia’s biggest entrepreneurial success stories after selling his company to IBM in 2012 for $1.3 billion.
Read more about it at PE Hub.
Allie joined Sierra Ventures in 2019 to lead Marketing efforts for the firm and partner with portfolio companies to drive awareness and provide insights on their marketing strategy. Allie has a background in business and marketing strategy, working with early-stage startups, agencies, venture firms, nonprofits, and political campaigns. Her experience includes forming and running a nonprofit, working as VP of Marketing at a Blockchain company, working in the Entertainment Industry, and managing Fortune 500 business accounts in the gaming and entertainment space. Allie holds a BA in Communication Studies from UCLA and is also a certified Yoga and Meditation teacher. Outside of work she enjoys traveling, hiking, cooking, and reading.