Kinnek Raises $20M Series B

A little over three and a half years ago, over a cup of coffee at a cafe in the Flatiron Building in New York, my co-founder posed a powerfully simple question- “How do you think this coffee shop buys its equipment?” In trying to answer this question, we spoke with hundreds of small business owners, and each conversation ended with the same conclusion: for millions of small businesses around the country, purchasing is a nightmare. The wonderful technology solutions which heralded a new age of online consumerism and made enterprises more efficient in their buying practices, had almost completely left small businesses by the wayside. We found it incredible that such a vibrant and crucial part of America’s economic fabric was being neglected by Silicon Valley, so we decided to change it.