Blog

Let’s start with Wikipedia’s definition of “Cat and Mouse”… “Cat and mouse, often expressed as cat-and-mouse game, is an English-language idiom dating back to 1675 that means a contrived action involving constant... More


I’m sure most of us visit a dentist, vet, optometrist or chiropractor a few times a year. But as a VC, I had not given much thought about the hundreds of thousands... More


  Sierra Ventures partners with companies whose disruptive idea positively impacts a market; and the market embraces the new model, as the technology becomes their market advantage. To glean market insight on... More


   Yesterday Sierra announced our investment in the Berkeley-based company LeadGenius.com.  With 120 plus customers after only selling for 4 quarters, LeadGenius has emerged as a leader in the nascent but very... More


  Next up in our CIO series for B2B entrepreneurs is Joe Simon. He is the CTO of Condé Nast, one of the largest media companies globally with over 95 million consumers... More


  I love soccer.  I love it almost as much as my main sport; investing in great technology companies. The game is competitive, requires team spirit, grit and persistence to succeed.  About... More


Staples, the largest office product company in the world and the second largest e-tailer acquired Sierra-backed RUNA today.  I congratulate the team of brainiacs at RUNA, a company that Sierra funded just... More


This post continues our conversation with Clark Golestani, the CIO of Merck, #58 on the 2012 Fortune 500 list. His IT organization is over 10,000 people and operates in over 140 countries.... More


Pick up your smartphone. Are the apps inviting, so you want to keep using them? Do they make you happy to use them? If so, that’s great user interface design in action:... More


For the B2Bold Entrepreneur: Selling to CIOs can be intimidating, just ask any B2B entrepreneur. But very often, it is the key to a company’s success. And the earlier you crack the... More